CEO Defends Taylor Swift: ‘This Is Not American Idol’
February 04, 2010
Sir Platinum Graham

“She is the voice of this generation. She speaks directly to (her fans), and they speak directly back to her” — Big Machine Records CEO Scott Borchetta.
According to Scott Borcheta, the CEO behind Big Machine Records and Taylor Swift, the Grammy Award winner is deserving of praise and not backlash over her performance at Sunday’s Grammy Awards.
Defending Swift, Borcheta told press “This is not `American Idol.’ This is not a competition of getting up and seeing who can sing the highest note. This is about a true artist and writer and communicator. It’s not about that technically perfect performance.”
According to Borcheta, the performance was not perfect fora reason. “We had a volume problem in the ear. So, she was concerned that she wasn’t able to hear everything in the mix,” Borchetta said. “That’s just part of live TV. … So you’re going to have difficulties on occasion. Unfortunately, on one of the biggest stages, we did have a technical issue. She couldn’t hear herself like she had in rehearsal.”
What do you think….. was the performance really that bad ?